We are pleased and proud that our customers gave us a very high score in our customer satisfaction surveys. In 2018, 3.600 guests gave us an average of 8.9 on a scale of 0 to 10, where 0 is very dissatisfied, and 10 is very satisfied with their holiday at Club La Santa. We are always trying to improve, and we continually work hard to ensure that our guests have the best experience possible.

Compared to other travel companies and industries, we are at the top for satisfaction and loyalty. An international measure of customer loyalty is the "Net Promoter Score" or "NPS", calculated based on whether the customer would recommend the company to family, friends or colleagues. If you have a negative NPS score, you usually have a problem, and if it is over 50, you have world-class products or services.

The best companies globally, companies like Apple and Pandora, have an NPS of respectively 72 and 59. Club La Santa is up there with the best in the world. Our NPS was 75,8 in 2018.